Virginia Union University·Richmond, Virginia
The Graduate Admissions Counselor is primarily responsible for recruiting, counseling, and guiding prospective graduate students through the entire admissions lifecycle, serving as the main point of contact for inquiries regarding programs and requirements. Key duties include developing recruitment strategies, evaluating applications, conducting interviews, maintaining accurate CRM records, and collaborating with academic departments and marketing teams.
Virginia Union University (VUU) is a distinguished private institution founded in 1865 that proudly upholds a legacy of academic excellence and community engagement. With a historic 86-acre campus, it offers a dynamic and nurturing environment for its 1,568 undergraduate and graduate students. Virginia Union University is recognized in the 2024 edition of U.S. News & World Report, holding a prestigious position as #39 among Historically Black Colleges and Universities.
Five fundamental principles (core values) guide Virginia Union University. Each principle is essential to our ability to provide a Best-In-Class educational experience for students, faculty, and staff. These principles help our community understand the right path to fulfilling our institution's mission. The principles are Innovation, Spiritual Formation, Integrity, Diversity & Inclusion, and Excellence.
The Graduate Admissions Counselor is responsible for recruiting, counseling, and guiding prospective graduate students through the admissions process. This role requires a student-centered approach, excellent communication skills, and the ability to build relationships with diverse student populations. The counselor will work closely with academic departments, faculty, and administrative staff to ensure a seamless enrollment experience.
Key Responsibilities
Serve as the primary point of contact for prospective graduate students, providing information on programs, admissions requirements, financial aid, and application procedures.
Develop and execute recruitment strategies, including attending graduate fairs, networking events, and virtual information sessions.
Evaluate application materials, ensuring all required documents are submitted and meet institutional requirements.
Conduct interviews and provide pre-admissions counseling to prospective students.
Maintain accurate records of applicant interactions and progress using CRM systems.
Collaborate with marketing teams to develop promotional materials and recruitment campaigns.
Partner with faculty and academic departments to stay informed on program updates and admissions criteria.
Assist in organizing campus visits, open houses, and orientation programs.
Provide ongoing support and guidance to applicants from inquiry through matriculation.
Education
Bachelor’s degree required; Master’s degree preferred.
Experience in admissions, student recruitment, higher education, or related fields.
Possess and maintain a valid driver’s license with the ability to travel as required for job responsibilities.
Available to work flexible schedules, including evenings, weekends, and special events as needed.
Willing and able to travel for work-related assignments and organizational needs.
Demonstrated ability to work effectively in various weather conditions, including outdoor environments.
Reliable and adaptable with the ability to perform duties in changing environments and schedules.
Must be able to lift 10 pounds.
Candidates are required to submit their resume, four professional references and a cover letter. The application review will begin immediately and continue until the position is filled. A background investigation and reference check will be required prior to employment. For any questions or concerns, please contact Askhr@vuu.edu [Askhr@vuu.edu].
Virginia Union University is an Equal Opportunity Employer. We consider qualified applicants without regard to race, color, religion, sex, national origin, sexual orientation, disability, gender identity, protected veteran status, or other protected class.
For more information about Virginia Union University, visit VUU About Page [https://www.vuu.edu/about-vuu].
A Bachelor's degree is required, with a Master's degree preferred for this role. Candidates must possess experience in admissions, student recruitment, higher education, or related fields, along with excellent communication skills and a student-centered approach. Applicants must also be able to lift 10 pounds.
Market context
Graduate admissions counselor roles in Virginia are typically tied to enrollment goals at colleges and universities, so demand often follows recruitment cycles and graduate program growth. These positions are competitive because employers look for candidates with admissions or higher education experience, strong communication skills, and a student-centered approach; a bachelor’s degree is required and a master’s degree is preferred. Before applying, compare how your recruitment background matches the posting and use the AI-summarized requirements and benefits here to save time reviewing the original description.